Simone, being a project manager, you have handled plenty of patient recruitment/retention campaigns in Europe. What does the new app do?
My Clinical Study Buddy offers a unique opportunity to patients to inform themselves in precise detail of every step of the study throughout the entire duration of their participation. From basic and absolutely helpful features such as appointment reminders to quick and easy study-specific information access – all features are designed to keep the study on the patient's mind and support him or her in any way possible.

So, this app really is a real "buddy" to all patients participating in clinical studies?
The app absolutely is a buddy to any patient, regardless of the therapeutic indications or study. For example, this buddy is, at the push of a button, able to inform of exam procedures, which can be presented in the form of informative text, images and even videos. This effectively counteracts the patient's fear of the unknown, as he or she will know exactly what to expect before each visit. Among other modules that can be integrated is, for example, a route planner, that allows patients to find their study center in a breeze no matter where they are. Of course the contact information of the study center is also stored in the app, to ensure hassle-free communications.

This app can be adjusted for each individual study?

Definitely! That’s actually a requirement. Based on the study protocol, all the follow-ups including their various examinations and accompanying materials are integrated in the app, in order to provide the patient with as much information as possible to facilitate their study participation. In studies conducted internationally, the language barrier often becomes a problem.